GOOGLE AUTOCOMPLETES THE WORLD'S OPINION OF WOMEN

High-quality social ads from Ogilvy & Mathers (Dubai

), based on real search tips from Google.

Social ads: Pedestrian ghost

JWT / SHELL
Creative Director: Vladislava Denis
Art Director: Denys Savchenko
Copywriter: Anna Geraskina
Producer: Natalya Pavlova

Operator: Stas Bespolit
Announcer: Jon Poser

Executive Producer: Alexander Cherniavsky
Producer: Boris Kirichek
Model maker: Valeriy Pritihenko

Kiev Postproduction
General Producer: Sergey Kolesnik
Producer: Vladimir Piven
Sound Producer: Vladimir Chikish
Music Composer: Anton Denisov
Sound Mixer: Sergey Parigin
Designer: Artyom Ryabokon

Digital support:
Alexander Mozhaev
Yuriy Shyshkovsky
Sergey Taranenko

Shell:
Brand manager: Alla Antonyuk

Thanks to: Volodymyr Voyt, Beastie Boys

Description:
During the Halloween team JWT and Shell held a rally, which was designed in an unusual way to draw the attention of drivers to comply with normal traffic (speeding and pedestrian safety), as well as to make think about the consequences.

We've created a mechanism Pedestrian Ghost, who one night found a hatch straight road at a crosswalk (Boulevard Lepse, Kiev). The mechanism was connected to the radar and operates at excessive speed approaching vehicle. Discouraged at the sight of the driver takes to the sky is not the pedestrian, not the ghost could do nothing except slow down and rethink their behavior on the road.

The next day, the Internet emerged a controversial video footage, which took off in an unknown driver avtoregistrator:

During the first three weeks of the video broke all performance views, widely spread among the Internet, it drank all the Forums in Ukraine (and later Russia, Kazakhstan and other CIS countries), profile avtogruppy in social networks. It also appeared on many sites that discuss rules SDA. Videos triggered a powerful wave of discussions of the issue of road safety that has not yet been able to do even openly provocative video-clip, and it became a "video of the week."
- Total video that was attended by over 200 000 hits (70 000 - only YouTube).
- The real coverage - two million users.
- Attracted more than 500 commentators, causing heated discussion about speeding driver and pedestrian safety.
- Unpredictable amount of feedback, approx. 80% of which as a result of reduced to the solution of our problem: can not exceed the speed limit, you must be careful on the roads, especially at night and, of course, slow down before pedestrian crossings, so as not to send to heaven someone's soul.

It would be worthwhile to note that the CIS in the highest percentage of deaths among pedestrians: they accounted for 37% of all road fatalities. But the highest rates in the region in this category at this in Ukraine - 56%. And then in Kiev, the most common types are avtoproisshestvy assaults on pedestrians and vehicle collisions.

varal ads: Get your butt seen

Get your butt in gear and join Buttmob, which will take place March 31, 2010. It will be the biggest gathering of butts ever seen on Facebook - and it's for a good cause.

Ogivly for COLORECTAL CANCER ASSOCIATION OF CANADA

www.getyourbuttseen.ca

social ads: Trafficking is Torture: Lost in F**king translation

Advertising Agency: QUIET STORM
Client: The Body Shop, Helen Bamber Foundation
Creatives: Neal Colyer
Agency Producer: n/a
Production Company: Quiet Storm Films
Producer: Kate Pirouet
Director: Kevin Chicken
Director of Photography: Will Bex
Post-production House: TVC
Editor (&co.): Kevin Chicken (Quiet Storm Films)

Marie Curie action: Chemicals having a party

The People programme under the 7th Framework Programme promotes excellence in research training, mobility, and career development for researchers at all levels, both inside and outside the European Union.

щацк

social ads: The Mess

Not Even Once - from Montana Meth Project

Савченко за Чернигов

Transport For London - The Day You Went To Work

Awards: Cannes Lions 2007 Winners, Eurobest 2007, Eurobest 2007 Gold, London Awards 2007 TV Public Service/Social Welfare Silver, Cannes Lions 2007 Film Gold, CLIO Awards 2007, CLIO Awards 2007 Bronze, ONE SHOW 2007, ONE SHOW 2007 Silver

Title "The Day You Went to Work"
Agency M&C Saatchi City London
Production Company: Gorgeous Enterprises
Advertiser Transport for London
Brand Name Transport for London
Business Sector Road Safety
Date of First Publication 4/30/2007
Market United Kingdom
Country of Production United Kingdom
Language English
Type Television
Length 30 seconds
Tagline Ride the roads you know as carefully as those you don't
Awards The One Show, 2007 (Silver) for Single

CLIO Awards, 2007 (Bronze) for Public Service

Cannes Lions - International Advertising Festival, 2007 (Gold Lion ) for Public Health & Safety

London International Awards - LIA, 2007 (Silver) for Public Service/Social Welfare

Eurobest, 2007 (Eurobest Gold) for Public Health & Safety


Creative Director Graham Fink
Art Director Will Bate, Curtis Brittles
Copywriter Curtis Brittles, Will Bate
Agency Producer Kate Havers

The alarm that always wakes you
The face you always pull
The towel you leave on the floor
The sock you can never find
The tie they make you wear
The bill you forgot to pay
The cereal you never finish
The plant you never water
The girlfriend you kiss goodbye
The road you’ve lived on for years
The car that never moves
The shop that’s never open
The chair that’s always there
The mums on the school run
The d oor you see too late
The lamppost you slam into
The legs you’ll never use again
The day you went to work.

social ads: Even dummies wear seatbelts

Even dummies wear seatbelts
Agency: Publicis Helsinki
Creative Director: Anthony Wolch
Art Director: Sami Anttila
Copywriter: Tomi Winberg
Directors: Alexander Kiesl & Steffen Knocke / Unexpected
Producer: Carlo Trulli / SPY Films

Director: Alex & Steffen

social video ads: Greenpeace: Sunshin

If you think the sun shines out of your arse — try using an energy saving light-bulb instead! Voiced by Martin Freeman (The Office, Hitchhikers Guide to the Galaxy).

Greenpeace: Sunshin

Agency: Escape Partners
Production: Park Village London
Director: Sven Harding

social ads - Every 10 seconds, someone dies of Aids in the world.

New campaign from French association against Aids: Sidaction.
Tagline: "Every 10 seconds, someone dies of Aids in the world."

Agency: Leo Burnett
Director: Dimitri Daniloff
Production: Marcassin

Whatever you're into, protect yourself
AIDS is not transmitted so. But love is.

Amnesty International: China Is Getting Ready

When I first saw these ads, I didn’t know much about Amnesty International and their mission in the world. After some digging I’ve learned that the Amnesty focus on five key areas: Women’s Rights, Children’s Rights, Ending Torture and Execution, Rights of Refugees and Rights of Prisoners of Conscience. Their primary mission is to undertake research and action focused on preventing and ending grave abuses of the rights to physical and mental integrity, freedom of conscience and expression, and freedom from discrimination, within the context of its work to promote all human rights.

“In the name of ensuring stability and harmony in the country during the 2008 Olympic Games, the Chinese Government continues to detain and harass political activists, journalists, lawyers and human rights workers. Get involved www.amnesty.sk.”

Advertising Agency: MUW Saatchi & Saatchi, Slovakia

Creative Director: Rasto Michalik

Art Director: Radim Blaho

Copywriters/Idea: Peter Izo, Matus Svirloch

Photographer: Miso Bak

Production Company: Hitchhiker

Published: September 2007

Chinese games - 2008 Summer Olympics in Beijing
social ads: Choice FM - Stop The Bullet
social ads - Reconstruction

Red Cross - Volunteers Bag

Agency: Lem, Shanghai, China
Creative Director: Michael Cheung
Art Director: Vivo
Copywriter: Michael Cheung

social ads - Reconstruction

BRANDS: TV SPOT
Agency: Grey Worldwide
Creative director/art director/copywriter Nigel Dawson
Agency producer: Sandi Gracin
Production: @radical.media
Director: Bruce Hunt
Director of photography: Simon Duggan
Producer: Tony Tvrdeich
VFX: Fin Design, Sydney

social ads: Choice FM - Stop The Bullet

Stop The Bullet. Kill the gun.



BRANDS: Choice FM
Agency: Abbott Mead Vickers BBDO, London
Creatives: Gary Walker, Huw Williams
Agency Producer: Yvonne Chalkley
Production: Therapy Films, London
Director: Malcolm Venville, Sean de Sparengo
Producer: Barry Hughes, Nicola Simms
DP: Stuart Graham
Editing House: Final Cut, London
Editor: David Webb
Post Production: The Mill, London
Flame Artist: Leon Woods
Telecine: James bamford
Sound Production: Wave Recording Studios, London

Print: TreeUtah: Hammock

Plant a tree. See what it grows into. treeutah.org

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director: Gary Sume/Ryan Anderson
Art Director: Ryan Anderson
Copywriter: Gary Sume
Photographer: Tyler Gourley

National Youth Anti-Drug Media Campaign: Friends Aren't Disposable

Agency: Campbell Mithun
Chief Creative Officer: Jonathan Hoffman
Creative Director: Vinny Matassa,
Joe Stefanson
Art Buyer: Kat Dalager
Photographer: Bob Stevens

Social ads - smoking is a handicap

“Smoking is a handicap. Bordet Tobacco Detoxification Centre”

Agency: McCann Erickson, Belgium
Creative Director: Jean-Luc Walraff
Art Director: Salvatore Carlino
Copywriter: Gregory Defay
Production Company: Helicotronc
Directors: Olivier Tollet, Jean-Julien Collette
Music: Ghinzu
Released: March 2007

AIDS is not transmitted so. But love is.

Agency: BECT Euro RSCG, Paris, France
Production Company: Cosa
Director: Denis Thybaud

Blog - Think Before You Post

Hangman : Stop Smoking

It has been several months since I had time to work on the project “Hangman” and took a picture of it - upload it to DeviantArt. What people really liked about this photo was the idea of a hangman giving warning message ” Smoking Kills” in a funny way (also makes you think). But that was not enough for me so i created a stop-motion video that you can watch and enjoy… Cheers!




Hangman by Burak Kaynak


Последние новости Оренбурга