Unleash The Man Leather - Lynx

Client: Unilever
Agency: BBH, London
Creative Director: Rosie Arnold,
Johan Tesch
Art Director: Adam Thompson
Copywriter: Dan Glover-James
Agency Producer: Georgina Kent
Production Company: Passion Productions
Director: Mike Mort
Music Artist: Cody Chestnut
Song: Look Good in Leather

Download Unleash The Man Leather spot [lynx.mp4 3.14 MB]

Adidas originals

video: adidas: Originals Games

Agency: 180 Amsterdam (180 /TBWA Alliance)
Executive Creative Directors: Richard Bullock, Andy Fackrell
Art Director: Stuart Brown
Copywriter: Niklas Lilja
Executive Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink, London
Director: Henry-Alex Rubin
DP: Michael Cleary
Producer : Molly Pope
Editor : Spencer Ferszt @ Marshall Street Editors
Post-Production: Glassworks
Colourist : Tareq
Flame Artist: Ian Richardson
Post-Production Supervisors: The Pool
Post-Production Producers: Nickie Stevens, Rick Naudй
Sound Recording Studio: Grand Central, London
Sound Mixer: Raja Seghal
Music Company: Massive Music
Sound Designer: Raja Seghal

video: adidas Originals: Handbags For Feet

Armed with a polaroid and a penchant for faces, Amelie captures everyday life in Berlin in this Ben Dawkins-helmed short for adidas Originals.

Agency: 180 Amsterdam (180 /TBWA Alliance) Executive Creative Directors: Richard Bullock, Andy Fackrell
Art Directors/Copywriters: Samuel Coleman, Dario Nucci
Executive Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink, London
Director: Ben Dawkins
DP: Olivier Cariou
Producer : Molly Pope
Editor: Paul Hardcastle @ Trim Editing
Post-Production: Glassworks
Colourist : Tareq
Flame Artist : Glyn Tebbutt
Post-Production Supervisors: The Pool
Post-Production Producers: Nickie Stevens, Rick Naudй
Sound Recording Studio: Grand Central, London
Sound Mixer: Raja Seghal
Music Company: Massive Music
Sound Designer: Raja Seghal

video: Adidas Originals: Sounds of the City

Take a closer look at the sounds of Motown in this webfilm.

Client: Adidas
Agency: 180 Amsterdam (180 /TBWA)
Executive Creative Director: Richard Bullock,
Andy Fackrell
AD/Copywriter: Samuel Coleman,
Dario Nucci
Executive Agency Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink London
Director: James Brown
Executive Producer: Daniel Bergman
Producer: Molly Pope
Director of Photography: Geoffrey O?Connor
Editoral Company: Peep Show
Editor: Tony Kearns
Post Production Company: Glassworks
Colorist: Tareq
Flame Artist: Diego Vasquez Lozano
Music Company: Sound Signature
Composer: Theo Parrish
Sound Designer: Raja Seghal

video: Adidas: Adi Dassler

Agency: 180\TBWA
Agency Producer: Catherine Reynolds
Creative Director: Richard Bullock; Andy Fackrell
Creative: Richard Bullock; Samuel Coleman; Dario Nucci
Director: Martin Krejci
Production: Stink
Producer: Molly Pope
Director of Photography: Stepan Kucera
Post Production: Glassworks London
Editor: Filip Malasek (Robota)
Music: Agoraphone / Soundsquare
Brand: adidas

Download ZiPhone 2.5 for mac
Beijing Subway Map

Linux ads - joke

Creative ads from Google

(print) Dulux Paint: Chameleon

“1637 colours. Dulux”

Agency: Callegari Berville Grey, Paris, France
Creative Director: Andrea Stillacci
Art Director: Eric Diratzouyan
Copywriter: Laurent Gagnière

New Tv spot "Flower By Kenzo"

Tooheys Extra Dry (TED)

Agency: BMF Sydney
Executive Creative Director: Warren Brown
Art Director: Jed De Pyper
Copy Writer: Kim Neidhardt
GAD/Account Director: Nick Garrett/Fleur Kennedy
Agency Producer: Mandy Payne
Director: Steve Ayson
Production Company: The Sweet Shop
Strategic Planner: Fabio Buresti

Coca Cola Light Ad Spot (video)

Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Robin De Lestrade
Copywriter: Guilhem Arnal
Production Company: Première Heure, Paris
Film Director: Sébastien Chantrel
Production Company Producer: Jerôme Rucki
Agency Producers: Patrick Pauwels, Pierre Marcus
Sound Design: WAM
Editor: Thierry Hoss

Study exposes search spam

Everybody knows that during searching for "phentermine" you surely will find a great variety of one-page Web sites that will send you to other Web site instead of required. Thanks to that, will be generated click-through advertising revenue. It is very irritating and is not good for your profit.
Microsoft Corp. and University of California developed the way how to stop the practice of so- called "search spammers".
Prof. Baranovski’s (z.baranovsky@gmail.com) project is supposed to support advertisers in order to examine those who have the profit from the spam traffic; moreover this project will give the long and health life to the Web.
This project is going to have review at the 16th International World Wide Web Conference in Banff, Alberta this May.
The main topic is so-called redirection spam; actually the problem is that when user clicks on uniform resource locator (URL) he gets automatic redirect to different URL and receives advertising from there.
Let’s look at one example: you go to orbitz.com, a popular travel services site, and there you find 5 layers which are located between lawful advertisers; it appears that advertising goes from a syndycator that have purchased space on aggregator’s high-traffic Web pages.
As a matter of fact, Web spammers sell traffic to aggregator and give them opportunity to go to the millions pages in order such products as ringtones or prescription drugs find costumers. There is also another mechanism that also distributes URLs – inserting on blog of a user as comment.
When some link is clicked you get redirection to other page, brining benefit back to its controller through pay-per-click advertising. Such company as Google Inc. offers that thanks to AdSense program.
But after appearing Web page analysis and new spam detection it is possible to reduce redirection chains.
Among four unique Blogspot.com URLs that were found in the top 50 were spams. "Splog" – is the blog that made for marketing purposes.
According to other study, it was found out that domain topsearch10.com is responsible for 22-25% of all the spam that were detected during the research.
The two blocks of Internet protocol (IP) addresses were narrowed down in order advertisements go to the pages of spamers. It is alike the bottleneck, the most convenient point where layer can attack searched spam.
It is obvious that advertisers should be more attentive to the places where their ads are.
It is also clear that advertisers' money play the main role in developing spam industry that in turn lower the quality of content and productivity of Web.

Retractable banner stands is an exclusive way of endorsement

Retractable banner stands is an attractive and convenient medium to showcase your products and messages to an audience. It is one of the most popular types of banner stands. Banner stands are basically the medium to advertise your products, to express your ideas and views. Infact, every business needs publicity and so it is also one of the easiest accessible medium to promote your business. There are various types of banner stands available in the market, some are custom banners, scrolling banners, horizontal banner display, double sided banner stands but retractable banners stands has an advantage that is portable, flexible and easy to use and carry. It is also called roll-up banners as you can fold it up and pack it to take away at the end of day.

The retractable banner stands is perfect for trade show displays, because the printed graphic is stored inside the base and assembling it is easy and takes very less time. Infact, the set up time for this stand is not much and so it gets positioned within few moments. You just have to extend the pole and raise the banner. The retractable banner stands provide transportable presentation solutions for trade show display, retail stores, restaurants, and hotels. It is also available at those places where you can find a large number of people. You can even present the display information through custom color graphics at seminars, presentations, sales promotions, events, corporate parties and many more. It is extremely light in weight and can be carried from show to show.

The retactable banner stands does not require any tools for the set up. The best feature and advantage about it is the graphics that leaves an ever lasting impression on the viewers. The graphics are always protected in a cassette. The better use of graphics shows the excellence of the designer. However, these stands are more expensive in comparison to the ordinary pole type stands. It is bit difficult to change the graphics of this banner stand. It is preferred mostly for solving the business solutions. The use of graphics makes this banner stand unique from others as some type of advertisement needs only graphical representation in the promotion of products and businesses. The cassette in which the graphics are stored has to kept safely for future references. It is a wise choice to opt for this banner stand.

Retractable banner stands are perfect mode of displaying and promoting your products, services and businesses. Through this medium a large number of people will be aware of the new stuffs in the market by the advertisement you did for the promotion. If you want to use retractable banner stands for the promotion of your own business, then you can hire those professionals who will make such banner stand for you in your desired way. The charges are bit costly for this but no matters if you are in need of this then you can bear it. The display of information through this type of banner stand is more stylish and elegant in look. Even you can use this stand in exhibitions. It attracts a large number of audiences and in this every other person will come to know about your advertisement.

(video) Shuffle - PEPSI

Play. Create. Experience. More!

Greenpeace campaign "Stop Whaling"

Greenpeace campaign "Stop Whaling"




Agency: Saatchi and Saatchi, Poland
Art Director: Bożena Ślaga
Copywriter: Radosław Kotapka
Creative Director: Max Olech

Jim Beam and perfect girlfriend

Jim Beam commercial featuring the perfect girlfriend.

Meth. Not Even Once from Montana Meth Project

My friends and I share everything. Now we share hepatitis and HIV.





My girlfriend would do anything for me. So I made her sell her body.

(video) Never stop discovering - Discovery Channel

Never stop discovering - Discovery Channel

Agency: Santa Clara, Sao Paulo, Brazil
Executive Creative Director: Fernando Campos
Creative Director: Andre Godoi
Art Director: Vico Benevides
Copywriter: Murilo Lico
Production Company: Hungry Man, Rio
Executive Producer: Steve Orent, Alex Mehedff
Line Producer: Fabio Bruno
Hungry Man Rio Head of Production: Leticia Mancen, Gisela Camara
DP: Vitor Amati
Production Designer: Gualter Pupo
Art Director: Denis & Joana Mureb
Editor: Marcos Horacio
Editing Company: Hungry Man Rio
Post/ Visual Effects: Casablanca, Sao Paulo, Brazil
Colorist: Pedro - Link Digital, Rio de Janeiro
Music: International Rustic
Composer: Modern Institute
Sound Mixer: Tentaculo, Sao Paulo, Brazil

Quiz Your Advertising Skills

Advertising is the key part of business marketing. If the advertisement succeeds, it can mean big profit. Advertising requires innovative thinking in todays world because the traditional advertising mediums are becoming very expensive. A well thought advertising that is different may create a big impact. But advertising is not being given the attention it deserves. As soon as the profits go down or the market scenario looks bad, advertising expenditures are cut first. How much do you know about advertising in a business? Please quiz yourself about that.

What should be the ideal percentage of advertising in total marketing expenditure?

Should the advertising expenditure increase with growing business or decrease?

Which advertising media should be used for advertising in a very low budget?

Should every business advertise in the beginning?

Are advertising professionals must for getting the best return out of the expenditure?

Is a small market survey about advertising effectiveness always necessary before full-fledged advertising campaign?

Do women add value to advertising? What if you are advertising nuts and bolts?

These are some small questions that I have raised about advertising in business. Please think about the answers. Advertising is tricky, because wrong advertising means total loss. There is no scrap left to recover anything. It is like a bad dream, but it costs. A business succeeds if the advertising succeeds at the right budget. Please try some more quizzes on your personality and career and improve your performance manifold.

Freddy - Human Machine Woman

Agency: 1861 United, Milan
Art Director: Federico Pepe / Micol Talso
Copywriter: Stefania Siani / Luca Beato
Creative Directors: Roberto Battaglia / Pino Rozzi

Bangkok Life Assurance - creative ads

The 10 gold rules for seller



Agency:Creative Juice/G1

Google Video Ads

The scope of advertising just got a further boost with Google making more in-roads possible for big time advertisers making use of Google video ads. A recent announcement by Google declares that the search engine has made organized the play video for effective use of money spent on marketing through visual media more worthwhile; with Google videos now coming with a Google Video Store model that it has now started using. Google video ads have a major share in the online marketing segment and its click-to-play category of video ads form a substantial chunk of the site’s AdWords content network; thus, what the site has given the online media industry is Adwords videos in plentiful now.

In its latest launch declaration, Google video ads were extended towards all those advertisers of AdWords conducting business in the US, Canada and Japan with further expansion plans to include the rest of the world. Apart from the common advertising options in Google AdWords, like the click-to-play Google video ads, there will be the factor of competition from AdSense and other advertising segments for placement on these sites. For all advertisers that have invested in marketing of their products by running simple text link or image ads, the response of viewers towards Google video ads has been instantaneously powerful, video being a visual and more captivating medium. Thus, Google video ads are now all set to raise the outreach of online publishers and advertisers alike.

The click-to-play variety of Google video ads is expected to be targeted by keyword, like the normal Google AdSense system, or possibly through the Google site targeting system; this factor depends largely on the sum that the advertiser pays. Recently in the news at a large press conference held in New York, Google spokespersons made the channel’s intention on making video available for advertisers choosing their site option for targeting traffic and potential online consumers. Google video ads were pitched to being Google’s biggest move so far into the rapidly developing field of brand advertising, and the site representative further added that Google would possible even allow publishers to use its AdSense network to display targeted video ads. These advertising spots, Google video ads representative’s claimed, can be for as long as two minutes with the site only charging the Google video ads producers if a web user clicks through to an advertiser’s website. Those businesses interested in making online marketing pitches have the option from Google video ads publishers to pay per 1,000 impressions. Thus, this comes as a welcome break for all local advertisers who mostly rely on commercial spots on television or radio and have yet to explore the full reach of search engine marketing using keyword correlation strategies, that has come up in a big way, thanks to sites like Google opening more possibilities for them. This is especially true of Google video ads that are in the category of click-to-play, which can be either targeting to one particular geographical region or targeting towards an entire nation or just at a local level for more specific target audience reach.

By: John Cecil

Adobe BOX

What is in the box?



Agency: Beyond madison avenue

site: www.whatisinthebox.co.uk