Showing posts with label TBWA. Show all posts
Showing posts with label TBWA. Show all posts

Friday, March 12, 2010

TBWA\PARIS launch Major NEW NISSAN QASHQAI Campaign: “ARTISTIC PAINTBALL”



Project: ‘Artistic Paintball’
Clients : Jean-Pierre Diernaz, Caroline Méchaï, Timothée Gazeau
Agencies: TBWA\G1, TBWA\PARIS
Executive Creative directors: Alasdhair MacGregor - TBWA\G1
Eric Holden, Rémi Noël - TBWA\PARIS
Copywriter: Thierry Buriez
Art Director: Alexandre Henry
TV Producer: Maxime Boiron
Account management: Ewan Veitch, Guillaume Chupeau, Célina Eude
Director: Stylewar
Production company: Les Télécréateurs
FX : Mathematics
Audio Post Production: Else

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Tuesday, January 20, 2009

Pepsi: Pass


Download Pepsi Pass video here [ PepsiPass.mov 21.73 MB]

Advertising Agency: TBWA\CHIAT\DAY, USA
Worldwide Chief Creative Officer: Lee Clow
Executive Creative Director: Rob Schwartz
Creative Directors: Brett Craig, Joe Shands
Art Director: Xanthe Hohalek
Copywriters: Melissa Pipeling, Michelle Lewis
Head of Production: Richard O’Neill
Executive Producer: Anh-Thu Le
Producers: Anh-Thu Le, Chris Capretto
Account Management: David Dreyer, Romy Flint
Production Company: MJZ
Director: Dante Ariola
Director of Photography: Matthew Libatique
Line Producer: Natalie Hill
Editorial: Peepshow
Editor: Andrea MacArthur
Assistant Editor: Healy Snow
Visual Effects: Method
Executive Producer: Helen Hughes
Producer: Scott Boyajan
Creative Director: Alex Frisch VFX
Set Supervisor: Gil Baron
CG Supervisor: Andy Boyd
Lead Compositors: Claus Hansen, Alex Frisch
Compositor: Noah Caddis
Music: The Who “My Generation”
Re-Mix Music Producer: T-Bone Burnett
Re-Mix Musical Arranger: Darrell Leonard
Re-Mix Studio Engineer: Jason Wormer
Sound Design
Sound Designer: Brian Emrich
Telecine: Company 3
Colorist: Stefan Sonnenfeld
Mixing Facility: Play
Mixer: John Bolen

Download Pepsi Pass video
here [PepsiPass.mov 21.73 MB]

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Tuesday, January 13, 2009

Heineken: Walk-In Fridge


Client: Heineken
Agency: TBWA, Neboko
Creative: Cor den Boer, Jorn Kruijsen,
Jeroen van de Sande
Production Company: Czar.nl
Director: Bart Timmer
Director of Photography: Alex Melman
Producer: Hein Scheffer, Robert Nan
Editor: Annelien Wijnbergen
Sound Design/Online: the ambassadors
Music/Sound Designer: Rens Pluym
Online Editor: Ton Habraken

Download "Heineken: Walk-In Fridge" in original resolution HERE [hein.mp4 2.37 MB depositfiles.com]

Tuesday, May 6, 2008

Absolut: Dissection

The spot is based upon an Absolut print campaign which features a cocktail glass exploding out to reveal the liquid contained within it. “Dissection” expands on that concept by disassembling a full Absolut Vodka bottle, lingering on the vodka within, and then reassembling it by the end of the spot. About 80% of the liquid featured in the spot is real, photographed slow-motion vodka, but there are a couple of shots that feature completely CG vodka.


Directed by Psyop with visual effects by MassMarket.

Title: Dissection
Client: Absolut Spirits, Stockholm
Agency: TBWA/Chiat/Day, New York
Worldwide Creative Director: Rob Smiley
Creative Director: Lew Willig
Copywriter: Meghan Simons
Art Director: Megan Williams
Producer: Jamie Grady

Production Company: Psyop, New York
Directors: Marco Spier, Chris Staves, Mate Steinforth
Designer: Mate Steinforth
Director of Photography: Martin Ahlgren
Executive Producer: Lucia Grillo
Producer: Nathan Jew
Assistant Producer: Tarun Charaipotra
Live Action Producer: Paul Middlemiss

Visual Effects Company: MassMarket, New York
VFX Executive Producer: Justin Lane
Technical Director: Jacob Slutzky
Lead Flame Artist: Nick Tanner
Flame Artists: Chris Staves, Theo Maniatis
Pre Visual Artist: Damon Ciarelli
Editor: Cass Vanini
XSI Team: Dave Barosin, Jan Bitzer, Andrea Gebhardt, Jae Ham, Bashir Hamid, Andy Hara, Florian Witzel, Miguel Salek, Boris Ustaev, Jason Vega, Lee Wolland
Roto Artists: Leslie Chung, David Marte, Joon Park

Sound mixer: Peter Holcomb, Sound Lounge, New York
Music: Small Sails, Somnambulist

Friday, March 14, 2008

video GHD: New Religion in Hair Care

video: GHD: New Religion in Hair Care (Wanker)

Product : GHD
Agency : tbwa manchester
Country : United Kingdom

video: GHD: New Religion in Hair Care (Thy will done)

Product : GHD
Agency : tbwa manchester
Country : United Kingdom

Wednesday, March 5, 2008

Adidas originals

video: adidas: Originals Games

Agency: 180 Amsterdam (180 /TBWA Alliance)
Executive Creative Directors: Richard Bullock, Andy Fackrell
Art Director: Stuart Brown
Copywriter: Niklas Lilja
Executive Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink, London
Director: Henry-Alex Rubin
DP: Michael Cleary
Producer : Molly Pope
Editor : Spencer Ferszt @ Marshall Street Editors
Post-Production: Glassworks
Colourist : Tareq
Flame Artist: Ian Richardson
Post-Production Supervisors: The Pool
Post-Production Producers: Nickie Stevens, Rick Naudй
Sound Recording Studio: Grand Central, London
Sound Mixer: Raja Seghal
Music Company: Massive Music
Sound Designer: Raja Seghal

video: adidas Originals: Handbags For Feet

Armed with a polaroid and a penchant for faces, Amelie captures everyday life in Berlin in this Ben Dawkins-helmed short for adidas Originals.

Agency: 180 Amsterdam (180 /TBWA Alliance) Executive Creative Directors: Richard Bullock, Andy Fackrell
Art Directors/Copywriters: Samuel Coleman, Dario Nucci
Executive Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink, London
Director: Ben Dawkins
DP: Olivier Cariou
Producer : Molly Pope
Editor: Paul Hardcastle @ Trim Editing
Post-Production: Glassworks
Colourist : Tareq
Flame Artist : Glyn Tebbutt
Post-Production Supervisors: The Pool
Post-Production Producers: Nickie Stevens, Rick Naudй
Sound Recording Studio: Grand Central, London
Sound Mixer: Raja Seghal
Music Company: Massive Music
Sound Designer: Raja Seghal

video: Adidas Originals: Sounds of the City

Take a closer look at the sounds of Motown in this webfilm.

Client: Adidas
Agency: 180 Amsterdam (180 /TBWA)
Executive Creative Director: Richard Bullock,
Andy Fackrell
AD/Copywriter: Samuel Coleman,
Dario Nucci
Executive Agency Producer: Cedric Gairard
Agency Producer: Cat Reynolds
Production Company: Stink London
Director: James Brown
Executive Producer: Daniel Bergman
Producer: Molly Pope
Director of Photography: Geoffrey O?Connor
Editoral Company: Peep Show
Editor: Tony Kearns
Post Production Company: Glassworks
Colorist: Tareq
Flame Artist: Diego Vasquez Lozano
Music Company: Sound Signature
Composer: Theo Parrish
Sound Designer: Raja Seghal

video: Adidas: Adi Dassler

Agency: 180\TBWA
Agency Producer: Catherine Reynolds
Creative Director: Richard Bullock; Andy Fackrell
Creative: Richard Bullock; Samuel Coleman; Dario Nucci
Director: Martin Krejci
Production: Stink
Producer: Molly Pope
Director of Photography: Stepan Kucera
Post Production: Glassworks London
Editor: Filip Malasek (Robota)
Music: Agoraphone / Soundsquare
Brand: adidas

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Thursday, December 27, 2007

Delhaize: Christmas 2007



Delhaze Supermarkets 2007
Agency : TBWA Brussels
Creatives : Eric Guillon (Designer)
François Daubresse (Creative)
Benoit Hilson (Art Director)
Mieke Vandewalle (Agency Executive Producer)
Director(s) : raggleboo

Prod. Co. : Chez Eddy
Country : Belgium
Other Credits : Music : Frits Sundermann

Monkey Commercials 2007



About video:

Arby's: Chimps
Agency: Merkley + Partners/NYE
CD(s): Andy Hirsch, Randy Saitta
Group Creative Head(s): Chuck Borghese, Jean Batthany
Art Director: Becky Kerrs
Copywriter: Joe Esposito
Agency Producer: Chris Coccaro
Production Company: Tool of North America/Bicoastal
Director: Erich Joiner
Editor: Mike Douglas, Cut and Run/NY
Post/Effects: rhinofx/NY
CD/Director: Vico Sharabani
VFX Supervisor: Rick Schulze
Producer: Linda Gallagher
Telecine: The Mill/NY
Colorist: Tom PooleR

Ball Park Franks: Spider Monkey
Agency: TBWAChiatDay, Los Angeles
ECD: Rob Schwartz
CD: Patrick O'Neill
Copywriter: Brad Beerbohm
Art Director: Mahmud Husain
Producer: Lisa Effress
Asst. Producer: Cia Restaino
Production Company: Hungry Man
Director: Bryan Buckley
Editor: Gavin Cutler, MacKenzie/Cutler NY
Sound Designer: Marc Healy, Mackenzie/Cutler NY
Sound Mixer/Sound Engineer: Rohan Young, Lime LA
Graphics: Stardust Studios

Cadbury Dairy Milk: Gorilla
Agency: Fallon, London Creative: Juan Cabral
Agency Producer: Nicky Barnes
Production Company: Blink Productions, London
Director: Juan Cabral
Producer: Matt Fone
Director of Photography: Dan Bronks
VFX: Stan Winston
Post Production: MPC
Editor: Jo Guest

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Monday, November 12, 2007

Amazing ads from Lee Clow [video]

1984 - Apple computer commercial


Adidas commercial — Laila


Adidas commercial — Hello Tomorrow

Agency: TBWA\CHIAT\DAY, San Francisco
Executive Creative Directors: Lee Clow (TBWA), Chuck McBride (TBWA)
Creative Director: Joe Kayser
Art Director: Joe Kayser
Copywriter: Chuck McBride
Account Handling: Doug Sweeny
Planning: Josh Mandel
Agency Executive Producer: Jennifer Golub
Business Manager: Julie Blanc

Director: Spike Jonze
Production Company: MJZ-Los Angeles
Executive Producer: Vincent Landay
DP: Ellen Kuras

Editor: Haines Hall
Post-Production Company: Spot Welders, Los Angeles
Visual Effects Company: Sea Level, Los Angeles

Music: Composed by Squeak E. Clean and featuring Karen O of the Yeah Yeah Yeahs

Playstation commercial — Double Life

Double Life' is one of the greatest TV commercials sony ever did here in europe for the original PlayStation.

Here's a transscript:
For years, I've lived a double life.
In the day, I do my job
I ride the bus, roll up my sleeves with the hoi polloi.
But at night, I live a life of exhilaration,
of missed heartbeats and adrenalin.
And, if the truth be known, a life of dubious virtue.
I won'€™t deny it I've been engaged in violence, even indulged in it.
I've maimed and killed adversaries€“ and not merely in self-defence.
I've exhibited disregard for life, limb and property,
and savoured every moment.
You may not think it, to look at me,
but I have commanded armies and conquered worlds.
And though in achieving these things I've set morality aside,
I have no regrets.
For though I've led a double life, at least I can say:
I've lived.

iPod commercial — Hey Mama


Apple commercial — Think Different
One of Apple's Think Different commercials


Energizer commercial -Genie

Friday, July 13, 2007

PlayStation Portable: Guide Dog

PSP

Bronze in Press category at Cannes Lions 2007

Agency: TBWA\España, Madrid, Spain
Advertising Agency: TBWA, Madrid, Spain
Executive Creative Directors: Guillermo Gines, Juan Sanchez
Creative Directors: Bernardo Hernandez, Montse Pastor
Copywriter: Vicente Rodríguez
Art Director: Ely Sanchez
Account Supervisor: Inés DIaz-Casariego
Advertiser’s Supervisor: Javier Martinez Avial


Thursday, May 10, 2007

Whatever you're into, protect yourself



Agency: TBWA — Paris
Creative Director: Erik Vervroegen
Copywriter: Véronique Sels
Art Director: Eve Roussou
Agency Producer: Christian Delhaye
Production Company: Wanda
Director: Wilfrid Brimo
Producer: Clause Fayol
Song: «My Boy Lollipop»
3D: Def 2 Shoot

Sunday, May 6, 2007

Never Hide - Ray-Ban (video)



Advertising Agency: TBWA/Chait/Day, Cutwater, USA
Broadcast producer: Jennifer Golub
Creative director: Chuck McBride
Production company: HSI
Director: Michael Haussman
Head of production: Michael McQuhae
Director of photography: Paul Cameron
Effects & On-line facility: The Syndicate
VFX supervisor: Les Umberger
VFX producer: Kim Evans
Flame artists: Les Umberger, Kevin Prendiville, Verdi Sevenhuysen
Roto: Mike Ek
Colorist: Beau Leon
Executive producer: Kenny Solomon
Editorial services: Plank
Editor: Cathy Bull
Music: Lime
Released: May 2007

site: http://www.ray-ban.com/

Monday, February 26, 2007

iPhone commercial - HELLO!



Agency: TBWA/Media Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Director: Duncan Milner
Creative Director: Eric Grunbaum
ACD/Art Director: Alaiun Briere
Agency Producer: Anne Oburgh
Production Company: Greendot Films
Director: Mark Coppos, Virginia Lee
Director of Photography: Rebecca Baehler
Executive Producer: Rick Fishbein
Producer: Sharon Lorick, Pam Doyle
Editorial Company: Nomad Editing Company, Inc. - Santa Monica

One high-style newcomer to the Oscars this year wasn't seen on the red-carpet or heading to the Governor's Ball, but it's likely to still be creating buzz this time next year.
Betty Rubble was one of the stars of Apple's Oscar iPhone spot.



The Apple iPhone appeared briefly at the end of a 30-second spot in the first TV ad of what will likely be a huge marketing effort for the smart phone. The device won't be available until June, but analysts say the design-heavy, expensive product played to the right early-adopter crowd that tunes in for the annual Hollywood awards show.

Persuading influentials
"The iPhone is all about cachet and style. And it is expensive," said Jupiter Kagan Research analyst Emily Riley. "With a relatively high price point, the first step is to convince the right influential people to buy it."

The Oscar iPhone ad, created by TBWA Media Arts Lab, Los Angeles (a unit of longtime Apple shop TBWA/Chiat/Day), marks the first time in recent history that Apple has run an ad for a product that is not yet available. Apple CEO Steve Jobs has previously prided himself on the fact that he and and his company didn't discuss products until they were ready for retail.

Mr. Jobs first previewed the iPhone to major buzz during the Macworld conference in early January. Miro Kazakoff, director-wireless practice at online researcher Compete, said that while it had been common in the wireless industry for companies to pre-announce upcoming phones by several months, the trend is now to wait until much closer to launch to unveil devices.

Smart phone's features
The iPhone's features are varied: It is a mobile phone, a widescreen video iPod, a two megapixel camera and an internet communications device (meaning it comes with e-mail, web browsing, search fuctions and maps), all with a stylish, widget-filled touchscreen interface.

While it is not certain exactly why the iPhone ad appeared on the Oscars, one likely reason is to maintain the initial positive buzz until the product is ready.

"It was very well received, but they want to make sure that high level of consciousness and excitement stays high," Ms. Riley said.

Willing to spend less

Only 1% of the total 26% of people who said they are likely to buy an iPhone are willing to pay $500 or more for it, according to a recent survey by Compete. The "sweet spot" for iPhone was the $200-$299 price range, where 42% of the interested buyers said would purchase, Mr. Kazakoff said.

The TV spot begins with a shot of an old-fashioned phone ringing and follows with 31 clips from TV series and movies of stars answering phones with a variety of "Hellos," from Lucille Ball and Jerry Lewis in black and white to Robert Redford, John Travolta and "Mr. Incredible" from more recent movies.

Interestingly, the TV spot, which ran three times during the broadcast, never mentions or shows the iPhone name. After the barrage of famous greetings, a single shot of the iPhone briefly appears, followed by "Hello," then "Coming in June" and, lastly, a shot of the Apple logo. While that may have been a coy play on the part of Apple and its agency, it may have also been a legal practicality. Apple and internet equipment maker Cisco Systems have been wrangling over the rights to the name iPhone, with the trademark long registered to Cisco. Though the two sides last week settled their differences and agreed to both use the iPhone name (though the terms of that deal remain unknown), it may have been too late to alter the Oscar ad.

Also not mentioned in the commercial is Cingular/AT&T, the wireless network that will exclusively carry the iPhone.

Oscar-only ad?

It is unknown whether the ad was created specifically for the Oscars or if it will run again. Neither Apple nor TBWA returned calls by press time. But some in the industry are hopeful.

Text from adage.com

Monday, January 22, 2007

Beyond Machine - Infiniti G35



Agency: TBWA\ Chiat\ Day — LA
Executive Creative Director: Rob Schwartz
Creative Director: Dennis Lim
Art Director: Bob Rayburn
Copywriter: Patrick Condo
Senior Prod: Helen Erb
Producer: Chantal Ferrini
Asst Producer: Mara Milicevic
Prod Co: Trollback + Company
Director: Joe Wright
Production: Marisa Fiechter @ Trollback + Company
Exec Producer: Marisa Fiechter @ Trollback + Company
DP: Tobias Schliessler @ Skouras Agency
VFX: The Mill
Editing: Richard Mettler @ Trollback + Company
Colorist: Tom Poole @ The Mill
Sound Design: Elias Arts