Make Love, Not War - AXE

The Specs Effect (Lynx Parody)

Can anything overpower The Lynx Effect? This brand new spot answers the question in true Specsavers style...

It was directed by multi award-winning director Daniel Kleinman (Rattling Stick) and written by Specsavers creatives Neil Brush and Simon Bougourd.

http://www.youtube.com/user/SpecsaversOfficial


Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Creatives: Simon Bougourd, Neil Brush
Agency Producer: Sam Lock

Production Company: Rattling Stick, London
Director: Daniel Kleinman


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Axe Dry Sharp Focus: Paranoid Eye

The challenge for the agency was to develop a global campaign to support a true key resonant insight for the target: “when you check your perspiration, you lose the girl”. The commercial was shot by Traktor. It tells us the story of a guy that couldn’t help checking his sweat every time he met a girl.

Product: Axe Dry Sharp Focus
Agency: Vegaolmosponce, Buenos Aires
Executive Creative Director: Bruno Tortolano
Creative Director: Joaquin Cubriaа
Art Director: Roberto Carsillo
Copywriter: Jose Silva
Director: Hernán Ponce
Prod. Co.: Pioneer Productions (Argentina), TRAKTOR (Sweden)
Country: Argentina
CLIENT SERVICES DIRECTOR: VANINA RUDAEFF
BRAND DIRECTOR: NESTOR FERREYRO
BRAND PLANNING DIRECTOR: DIEGO LUQUE
BRAND EXECUTIVE: PABLO AJURIA
CLIENT: PABLO GAZZERA / TOMAS MARCENARO/SANTIAGO HUNT / FERNANDO LARATRO


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WinPwn 2

Got Milk? White Gold: One Gallon Axe

White Gold - One Gallon Axe Music Video Premiere. One Gallon Axe is the evangelic tribute of the milk majestic resurrection of the SoCal Rock God.


Agency: Goodby, Silverstein & Partners

Demi Moore for ELLE
How to Create Bubbles for a Balloon Reef
Рыбалка на Волыни

AXE 3: Crashes

“Crashes” shows a day in a guys life after spraying Axe 3, Combinable fragances: everywhere he goes girls crash into each other to make a third gorgeous one.

Agency: VegaOlmosPonce, Buenos Aires, Argentina
Executive Creative Director: Hernán Ponce
Creative Director: Sebastián Stagno/Rafael D’Alvia
Copywriter: Matías Corbelle
Art Director: Diego Sánchez
Agency Producer: Roberto Carsillo
Account Supervisor: Néstor Ferreyro
Advertiser’s Supervisor: Pablo Gazzera/Florencia Peña/Cristian Cores/Fernando Laratro
Production Company, City: BLINK, London
Country: UNITED KINGDOM
2nd Production Company, City: PIONEER PRODUCTIONS, Buenos Aires
Country: ARGENTINA
Director: Lynn Fox
Music - Artist/Title: Full Time Hobby
Sound Design/Arrangement: La Casa Post Sound
Post Production: The Mill Londres
Other Credits: Client Services Director: Vanina Rudaeff

Lynx 'Bom Chicka Wah Wah' Teacher TV advert

Bom Chicka Wah Wah



Funny new Lynx (Axe) ad shown on TV.







Agency: BBH

See www.utalkmarketing.com for more like this.

(video) Axe Boost - Extra Sexual Perception

Extra Sexual Perception - new AXE shower gel




Agency: BBH — New York
Group Creative Director: William Gelner
Copywriter: Adam Reeves
Art Director: Jon Randazzo
Agency Producer: Melissa Bemis
Production Company: Partizan
Director: Traktor
Editorial Company: The Mill — New York