This an ad to sell Paris and the Rugby World Cup. It was published in London on billboards and newspapers such as The Time.
Advertising Agency: BDDP&Fils, Paris, France
Creative Directors: Manoëlle Van Der Vaeren, Guillaume Chifflot
Art Director: Antoine Mathon
Copywriter: François Faure
Photographer: Cedric Delsaux
Visit BDDP&Fils site: bddpetfils.fr
And visit Blog about 2007 Rugby world cup
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