Tuesday, March 16, 2010

The Specs Effect (Lynx Parody)

Can anything overpower The Lynx Effect? This brand new spot answers the question in true Specsavers style...

It was directed by multi award-winning director Daniel Kleinman (Rattling Stick) and written by Specsavers creatives Neil Brush and Simon Bougourd.


Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Creatives: Simon Bougourd, Neil Brush
Agency Producer: Sam Lock

Production Company: Rattling Stick, London
Director: Daniel Kleinman

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